IGTV vs Youtube battle

Instagram's IGTV could soon become a reason to the end of youtube dominance. However, Instagram has not yet launched its monetization feature, so the youtube downfall is not going to happen anytime soon. Though the igtv vs youtube battle game is strong.

Instagram initially was only a photo-sharing app back in 2010; however, it incorporated ‘video’ feature in 2013. In its video feature, it enabled the users to upload short clips. Five years after making its first boost, the company is all set to take it to the next level with the commencement of IGTV. This will start an igtv vs youtube battle for sure. If you’re anticipating that this will be the end of youtube dominance, don’t be so sure; youtube downfall is not going to happen anytime soon.

However, Instagram’s CEO Kevin Systrom did speak to a group of reporters about availing monetization of IGTV in the future. Instagram could have been a severe threat to Youtube in the beginning as YouTubers are looking for replacements to Google’s Youtube. Youtube has consistently modified its advertising instructions, which is affecting the monetization of one’s channel. Last year, during an attempt to automatically demonetize offensive videos, the company ended up removing innocent creators’ revenue. However, they revised and fixed their mistakes after getting tons of complaints from Youtubers.

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