How do I make my educational app popular?

Two of the most important part of educational app is:

1)App Content

First of all you have to make sure that your educational App is as per the current market requirement. Parameters which may effects the educational app in upcoming years is

Online Teaching
Online Examination
Online Learning
Skill set and module to integrate skill particular skill set
Amount of material your app is providing to current usage as per the market requirement
How frequent and easily your educational app is up to the point to target audience
If Your educational app is having all the above criteria full fill (Including which criteria missed) The next step is app marketing

2)App Marketing

For educational app to make it very popular among the target audience it’s very important that how many number of audience you cover

Some of the marketing parameters i can described:

i) Manual Marketing

Say for example your app is mainly targeting to the Computer Engineering Student, you should reach to the engineering colleges or and offer them the advantages your app can give to them OR how make them understand how your app can be helpful on their day to day task, preparing for exam,making them understand their requirement easily

ii) Google Ad-word to the target Audience [If you are ready to invest some amount :D]

Google Ad word is again a very helpful & according to me one of the best tools for app marketing. If you have money and you want to spend on your app marketing than go for Google Ad-adword app promotion program.

You can check the pricing here Google PPC Online Advertising

Google Adword generally promote your app to the target OR related Popular apps which are available on App Store [Applicable to all Mobile Platform]

iii)Facebook Advertisement

Paid: Now a days Facebook app marketing is one of the best tool that people are using to make their apps popular.

As Facebook is covering largest crowd, it can be very helpful for your app to reach large audience and hence can make app very popular.

In Paid program you have to spend an amount described on Facebook business page App Install Ads

Free: This is a most common method used for app promoting, to sharing app with beautiful description on friends wall, different group wall etc..

For Free app marketing some of the important tips given 33 Creative Ways To Promote Your App For Free (#14 is great!)