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What #GoogleTagManager, is, how it works, and why it matters a lot for Shopify stores. We have created this comprehensive, actionable, and FREE Google Tag Manager (#GTM) - #Shopify Course ๐ ๐
๐ Lesson 1 - Intro to GTM Why Google Tag Manager is Essential for Shopify Stores
GTM is such a powerful tool that we believe every Shopify store should definitely use it. We wonโt just cover how to place the GTM container into your Shopify store, but a create complete data-analytics setup using GTM. This 45-mins course is specifically prepared for Shopify stores - so all that youโd learn will be actionable.
In the first video, we wanted to explain what is #GoogleTagManager, how it works, and why it matters a lot for Shopify stores.
00:00 Intro to Free Google Tag Manager - Shopify Course
00:57 Ideal Shopify data analytic structure
01:40 What is Google Tag Manager(GTM) and How it works for Shopify
02:11 Why Google Tag Manager
03:01 What you can track with GTM
04:30 Benefits of using GTM
05:45 Upcoming lessons
In the following videos we will:
- Learn GTM essentials, such as tags, triggers, variables - and insert Google Analytics 4 into your Shopify store through GTM
- Create a purchase data layer and add that to your Shopify storeโs checkout page
- Create custom triggers and variables on your GTM account and use them in the Tags
- Add Google Ads conversion tracking through GTM
- Add GA4 Ecommerce tracking through GTM
- Add Facebook Pixel purchase tracking through GTM
๐ Lesson 1 - Intro to GTM Why Google Tag Manager is Essential for Shopify Stores
GTM is such a powerful tool that we believe every Shopify store should definitely use it. We wonโt just cover how to place the GTM container into your Shopify store, but a create complete data-analytics setup using GTM. This 45-mins course is specifically prepared for Shopify stores - so all that youโd learn will be actionable.
In the first video, we wanted to explain what is #GoogleTagManager, how it works, and why it matters a lot for Shopify stores.
00:00 Intro to Free Google Tag Manager - Shopify Course
00:57 Ideal Shopify data analytic structure
01:40 What is Google Tag Manager(GTM) and How it works for Shopify
02:11 Why Google Tag Manager
03:01 What you can track with GTM
04:30 Benefits of using GTM
05:45 Upcoming lessons
In the following videos we will:
- Learn GTM essentials, such as tags, triggers, variables - and insert Google Analytics 4 into your Shopify store through GTM
- Create a purchase data layer and add that to your Shopify storeโs checkout page
- Create custom triggers and variables on your GTM account and use them in the Tags
- Add Google Ads conversion tracking through GTM
- Add GA4 Ecommerce tracking through GTM
- Add Facebook Pixel purchase tracking through GTM
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