ScaleUp
אנחנו מביאים מנהיגות מהשטח ואסטרטגיה מותאמת אישית
חיפה, ישראל
פרילנסר
אודותינו
יועצת אסטרטגית ומייסדת ScaleUp Business Consulting.
מלווה חברות קטנות ובינוניות בצמיחה, שינוי והתרחבות, מתוך ניסיון ניהולי מהשטח.
מחפשת קשרים עם יזמים ומנהלים שמחפשים אסטרטגיה ישימה, חשיבה חדה ותוצאות אמיתיות.
מלווה חברות קטנות ובינוניות בצמיחה, שינוי והתרחבות, מתוך ניסיון ניהולי מהשטח.
מחפשת קשרים עם יזמים ומנהלים שמחפשים אסטרטגיה ישימה, חשיבה חדה ותוצאות אמיתיות.
שפות
אנגלית
שפת אם
ספרדית (אמריקה הלטינית)
שפת אם
עברית
שליטה קרובה לשפת אם
תחומי התמחות
שיווק ומכירות
550 ₪
לשעה
פיתוח עסקי
ייעוץ, ליווי עסקי
We’re strategic partners invested in your long-term growth. Backed by real-world executive experience, we offer clear, personalized guidance to help you lead boldly and scale sustainably in today’s dynamic market.
We offer outsourced Business Development services, acting as your strategic partner to drive growth, explore new markets, and identify high-impact opportunities.
We offer outsourced Business Development services, acting as your strategic partner to drive growth, explore new markets, and identify high-impact opportunities.
נסיון תעסוקתי
2025
-
היום
Founder & CEO
ScaleUp Business Consulting , Haifa, Israel- Advise CEOs and executive teams on global commercial strategy, market expansion, and GTM models.
- Lead strategic processes aligning sales, marketing, products, and customer success.
- Support organizations through growth, restructuring, and international scale-up.
2020
-
2025
CEO & Board Member
Biogal Ltd. , Israel- Led a turnaround of a global veterinary diagnostics company, restoring growth and profitability.
- Defined strategic direction, managed budgets, and built cross-functional teams for long-term performance.
- Strengthened stakeholder relationships and expanded global distribution channels.
- Expanded global distribution and strengthened international brand positioning.
- Managed multinational teams and partners across the U.S., Europe, Latin America, and Asia.
2014
-
2019
Director of Business Development
MIS Ltd. , Israel- Managed commercial operations across 65+ countries, achieving consistent double-digit growth.
- Led market entry and partnership initiatives with government agencies and international distributors.
- Drove cross-cultural collaboration and expansion into new regions.
קורסים, הסמכות, לימודי תעודה
2024
The Israeli Management College
The Israeli Management College- The course equips current and aspiring board members with practical tools and frameworks to strengthen board decision-making and corporate governance effectiveness. Participants gain up-to-date knowledge on the legal, accounting and managerial dimensions of board work, enabling them to understand and navigate the complex responsibilities of corporate directors and senior officers.
- Through hands-on simulations of board meetings and case exercises, the programme deepens participants’ oversight skills, helping them monitor corporate performance and address real-world governance challenges.
- The course also features interactive dialogues with senior leaders from the Israeli business community, broadening strategic perspective and connecting theoretical knowledge with current practice.
- Finally, it reviews the latest developments in legislation, regulatory trends and corporate governance best practices, ensuring participants stay informed of emerging duties and expectations for directors in today’s dynamic environment.
2022
Lean Agile Israel Course
Lean Agile Israel- This course introduces the core principles of Lean and Agile thinking, empowering professionals to streamline processes, reduce waste, and improve organizational performance. Participants learn how to identify non-value-adding activities and apply practical Lean tools to drive continuous improvement and operational excellence across functions. The training includes real-world discussions, case studies, and exercises that build the mindset and skills needed to lead Lean-Agile implementations and create sustainable improvements in productivity and value delivery.
תארים אקדמיים
1985
-
1988
Bachelor's degree
Florida School of the Arts- Communication, Journalism, and Related Programs
פעילות התנדבותית
נובמבר
2025
-
היום
Volunteer
ProWoman , ISRAEL- Mentor
- ProWoman is a nonprofit network that empowers women to grow personally and professionally with practical tools, real mentorship, and a supportive community.
- We help young women navigate key stages in their careers through hands-on workshops, guidance from industry leaders, and honest conversations about the challenges women face and the success stories of those who pushed through.
- Our Students Program operates across major universities in Israel, supported by an active Alumnae network of more than 300 graduates.
- ProWoman NYC extends this mission to Israeli women building their careers in the U.S., creating a vibrant community through professional events and meaningful connections.
קישורים
linkedin.com/in/marcela-raisman
LinkedIn - Marcela Raisman
Marcela Raisman is the Founder of ScaleUp Business Consulting, a boutique growth consultancy working with manufacturing, food, medical, and technology-driven companies that are technically strong but commercially under-leveraged.
She specializes in building real growth infrastructure, strategy, sales engines, marketing systems, and operational clarity that allow companies to scale without losing control, margins, or identity.
Marcela works hands-on with founders and leadership teams to turn scattered activity into structured growth, define clear market positioning, design segmentation-based sales models, and build internal processes that replace dependency on individuals with scalable systems.
ScaleUp operates as a strategic growth partner, not as an external advisor, guiding companies through transformation, expansion, and stabilization with practical, measurable, and sustainable execution.
Her work focuses on one principle: companies do not grow by working harder, they grow by building the right structure to support growth.
📩 Open to advisory and board roles, especially for companies expanding to Israel or seeking Israeli innovation, partnerships, or distribution.
linkedin.com/company/consultingscaleup/?viewAsMember=true
ScaleUp - Business Consulting Guiding Vision, Driving Change
At Scale Up, we help businesses navigate growth, leadership transitions, and international expansion.
Founded by Marcela Raisman — a seasoned CEO and global business development expert — Scale Up combines strategic clarity, executive insight, and hands-on execution.
Our clients don’t just receive advice. They gain a partner who understands the complexities of scaling across generations, markets, and management cultures.
we-scale-up.com
ScaleUp | Discover Your Growth Potential
Explore our tailored strategies and international expansion services to scale your business sustainably with experienced leadership.