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The Golden Ratio, also known as the golden mean or golden section, has been used by artists and architects throughout history to improve the aesthetic appeal of their work. It’s one of many techniques that have been used to create balanced, aesthetically pleasing compositions. While this particular one was heavily emphasized during the Renaissance period, it can be found in some form or another in almost every human endeavor – from religion to science, fine arts to music, web design and UX design
The Golden Ratio, also known as the golden mean or golden section, has been used by artists and architects throughout history to improve the aesthetic appeal of their work. It’s one of many techniques that have been used to create balanced, aesthetically pleasing compositions. While this particular one was heavily emphasized during the Renaissance period, it can be found in some form or another in almost every human endeavor – from religion to science, fine arts to music, web design and UX design...(read full article here)
What is the golden ratio?
The golden ratio is a number often used in math, arts, and architecture. It is said that this number has special properties and is aesthetically pleasing. One way this number can be found in nature is by looking at spirals on pine cones, sunflowers, nautilus shells and leaf arrangements. In art it can be found when looking at Leonardo Da Vinci's The Last Supper painting or even when measuring the distances to the human eyes from one another on a face.
How did the golden ratio make its way into digital design?
The golden ratio was first introduced to design centuries ago by Italian mathematician, Luca Pacioli. It's a mathematical equation that represents a proportion that is often seen as aesthetically pleasing and natural. The proportion itself can be found in architecture and art dating back to antiquity, where it was believed to be divinely ordained. In digital design, it's often applied via grids or layouts to ensure balance between elements on screen. As brands continue to experiment with new ways to connect with their customers digitally, they are discovering how important the use of this proportion is for creating an experience with depth and meaning which resonates with people on an emotional level.
What brands use this technique in their layouts?
A well-designed layout is an essential part of any successful brand. It helps to create a sense of order and balance, which can make for a more pleasant experience for your customers. For example, Everlane’s clean aesthetic and high-quality photography are coupled with a well-organized layout that makes it easy for shoppers to find what they’re looking for and make purchases quickly. Other brands that have been known to use the golden ratio in their design include Adidas, Nike, Coca-Cola, and Apple.
How does its application improve your brand image?
If you're wondering how to make your website more attractive, one way is to use the golden ratio. The golden ratio is a concept developed by ancient Greeks which says that a work of art will be most beautiful if it is divided into sections following this proportion: a to b = a+b and a plus b equals 1. The idea behind the rule is that these proportions create a sense of harmony and proportion. This may sound like an outdated concept but it's actually important when designing websites because it creates an aesthetically pleasing layout which people find pleasant to look at.
The golden ratio can be applied on different levels within a design, not just on your entire site.
Final Note
Hire a website design Agency in India like Pepper Square to help you create your website with design elements that are aesthetically pleasing and easy for users to navigate. If you do not have the time or money, then hire an expert company that can offer these services. Do this by contacting us today!