Top 5 Ecommerce trends to watch in 2017

From booking a cab to ordering food, buying clothes to procuring services online, we have seen how do the penetration of smartphones can transform businesses. The Ecommerce market is growing at a rapid pace and so are the Ecommerce Website Design and Development Services. You need to follow the latest Ecommerce trends for the best possible results and stay ahead in the market. Preparing the best and user-friendly Ecommerce Website Development and winning Ecommerce market strategies keeps you stay afloat in the cut-throat competition. This helps to engage with your new customers as well as retaining the old ones, and expanding your business at your target locations. Ecommerce Development Company continues to prove its esteem, with online shopping rising 45% in 2016. Besides continuing to enhance popularity, Ecommerce continues to evolve. Business people must keep up to date and know the latest trends regularly.

Below are the top 5 Ecommerce trends you should look out for in 2017:

1) Ecommerce Trend 1: Omni & Multi-channel shopping

Nearly 60% of customers are interested in shopping online and buy their products through e-commerce websites. According to a research, multi channel shopping is on the rise and it is expected to evolve in a full-fledged shopping practice in 2017. Ecommerce Web Designers, Ecommerce Developers have high demand in the market and they are attempting to amplify Omni-channel shopping experiences that will become a brand differentiator for e-retailers. Delivering Omni-channel or multi-channel experiences to their customers will help retailers to boost their sales volumes significantly. On the other hand, Omni-channel selling will also provide a 360 degree view of customer preferences pertaining to most purchased products, shopping patterns, delivery preferences and so on.

2) Ecommerce Trend 2: Interactive Shopping

User-friendly Ecommerce Website Development helps customer to shop their products easily as each customer has her/his own unique preferences and wish list. Even the search phrases differ from one customer to customer. Therefore, 2017 can be noticeable as the beginning of ecommerce era where interactive shopping which is personalized to customer preferences will commence. Customer behavior can be tracked with the superior quality E commerce Website Design and Development Services and also with the help of real-time analytics and artificial intelligence programs.

3) Ecommerce Trend 3: Chatbots and personalized service

In order to void the personalized services in online retail, Chatbots will grow in a large number. Developing Chatbots will help Ecommerce Development Company to enhance sales. Artificial intelligence enabled Chatbots or actual sales people connected online will render online shoppers with a personalized shopping experience. On the other hand, Chatbots will work like efficient post-sales support teams that can tackle any customer queries related to the products or their related use.

4) Ecommerce Trend 4: Big data and Analytics

Across multiple industries, big data is a hot trend and it has been used by many companies. It will have far-reaching impact in the Ecommerce sector as there are many advantages of using it. As part of E commerce Website Development, developing personalized product portfolio for customers enhance shopping experience. They are developed based on historical shopping information, tailor-made experiences. Moreover, targeted pricing discounts can boost conversion rates. On the flip side, accurate online advertising can be gained using online customer demographics. Real-time analytics will be deployed in physical stores too.

5) Ecommerce Trend 5: More Mobile Traffic

According to a research, 80% of traffic will originate from Mobile devices as users will make the online shopping from anywhere, at anytime. When compared to web, businesses are getting more traffic from Mobiles.

The Ecommerce trends will keep changing at regular intervals. Hence, businesses have to keep track of the emerging trends to generate more Ecommerce revenue. At the same time, businesses need to explore many ways, keep abreast of latest Ecommerce trends to retain customers.