5 Essential UI Design Principles For an Outstanding Website
A user interface (UI) plays an essential role in any website, as it’s the layer of connection between your users and your website’s features, information, and content. It’s important to note that not all websites are the same; some need a simple interface where the user can access information quickly and easily, while others have more intricate features that benefit from an advanced UI design. This article outlines five UI design principles that will take your website to the next level based on user experience (UX).
1) Presentation Trumps Function
The first and most important principle is to make your site easy to use. This means that you should consider not only how the website looks, but how it functions. Make sure that visitors can navigate through your site without difficulty, and make sure all the content they need is easy to find. Next, think about what you want the user to do when they visit your site. Consider what information or action you want them to take next after viewing a particular page. Once you have decided this, present those options in a clear way on every page of your website so that users know exactly where to go next. The third principle is keeping things simple.
2) Use Whitespace (And Lots Of It)
The most important rule of UI design is that it should be designed to be used. If your website is difficult to use, people will find a way to avoid it and you'll lose out on potential customers. With whitespace, you can make your website more intuitive by giving the user a chance to think about what they're doing and where they are going next. Whitespace also helps reduce distraction and keep the user focused on the task at hand. There's no reason not to take full advantage of this simple principle in UX design for your own website!
3) Clarity Trumps Beauty
Clarity trumps beauty. Simplicity is key. Use the appropriate amount of white space to create a clean, easy-to-read layout. Too much clutter can make it difficult for your visitors to find what they are looking for on your website. With too little white space, information becomes a jumble of words and images that are hard to read or take in at one glance. Space out content and images so they're not clustered together tightly, which will help you avoid overwhelming your visitors with too many visuals at once, and keep them engaged on the page longer. A good rule of thumb: use less than 50% of the width of the page for content if you want to allow enough room for scrolling.
4) Consistency Creates Familiarity
Consistency is crucial for creating a trustworthy and reliable site. Humans are naturally more likely to trust a site that looks the same from one page to the next, especially if there is no clear reason for the change in design. This is why it's important to create a layout that remains consistent across all pages of your site. In addition, consistency will help users get used to how you've designed your website, which will make navigating it feel less overwhelming and frustrating.
Finally, consistency will make it easier on you as a designer because you'll be able to build off of what you've already created instead of starting from scratch each time.
5) Simplicity Rules All
Simplicity is key when it comes to designing a website. Too many details and animations can make the site seem cluttered and uninviting, so keep it simple. Striving for simplicity will help your site stand out from the competition. There are two ways to do this: first, try to use less detail in your graphics; second, take the time necessary to lay out the site so that everything is clear and easy-to-find. If a user can't find what they're looking for on your site within three seconds of looking at it, then you're doing something wrong.
Final Note
The website design agency in India will help you understand the important principles to create a website that is intuitive, aesthetically-pleasing, and user-friendly. You can also hire a professional to do this for you by contacting Top Designers India .