Is Your Website Killing Itself with These 7 Bad UI Elements?

Most people don’t realize that bad design can literally be hurting their website’s conversion rate, and it’s easy to see why if you just look at these 7 bad UI elements that are all-too-common on many sites today. If you use these elements on your own site, or worse yet, have them on your site right now, you’re potentially costing yourself money every day that your design stays the same—and it doesn’t have to be this way!

1) No Clear CTA

Make sure your website's content is easy to navigate for all your visitors. Visitors like things that are organized, and if it takes too long to get from point A to point B, they will most likely not stay on your page. This could also have negative effects on search engine optimization because people searching through the web will not find the information they are looking for. So make sure that you don't overload pages with distracting content that confuses the user experience.

2) Irrelevant CTAs

#2 Failing to Give Instructions: If you want people to take the desired action, it's essential to provide instructions. Instructional messages can include links for more information, demos of how to use a tool, and an explicit call-to-action that encourages users to do something. The next time you're designing a website or app, don't forget about these important design considerations.

*Keep in mind that successful instructional messages should be tailored for each different target audience.

 

3) CTAs Too Small

 

An issue that many websites have is the size of their CTAs. They should be big and easy to notice, but many fall short in this area. If you are a small business trying to create the desire for more information on your products or services, these may not be helpful at all. Keep in mind that you want to make it as easy as possible for people to click on what you are promoting or they won't do it!

 

4) A/B Testing is Needed

 

There are plenty of reasons for why a company would use A/B testing, but the one that we found most compelling is that it tells you which pages or features will help you grow your business. A/B testing will show you the data for each variant and help determine what drives the most sign-ups or purchases. Once you know, then it’s just a matter of applying your findings to help turn visitors into customers.

 

5) Graphics Without Purpose

 

One of the worst things you can do to your website is include elements that serve no real purpose and are there just for decoration. Doing so will only clutter up your page, making it difficult for visitors to find what they need. Some of the most common examples of these elements are gradients, backgrounds, images, 3D effects and shadows. Even if you've used these features before on other pages or you think they look good on your site, it doesn't mean people like them or want to see them every time they visit your page.

 

6) Forcing Users To Scroll Down

 

Forcing users to scroll down is an irritating and frustrating experience, and does nothing more than irritate and frustrate users. Once the user reaches the bottom of the page, they are taken back to the top. This is a terrible UX decision because there's no indication that you've reached the end of a page—especially since there could be multiple pages on a site or in a post. Forcing people to read unnecessarily long content can also cause eye strain, especially if it requires zooming in or out.

 

7) Unclear Navigation

Clarity is key when it comes to your website. Maintaining clear, consistent navigation will improve user experience and reduce the need for users to have to search for content they want. This ties in closely with a sense of simplicity, making sure your site doesn't feel cluttered or overwhelmed by design elements.

 

Final Note

Hire UI/UX Design Agency like Pepper Square . This company is one of the many companies that offers a multitude of services and is also one of the most trusted in the field. They have helped companies from all over the world, including Fortune 500 companies, startups, and international brands. They offer competitive pricing for all types of jobs so if you are looking for a new design agency, this may be your best option!